If you work or train near Fitzrovia, chances are you’ve walked past a Joe & The Juice more than once. They’re everywhere in Central London — and for good reason. Fast, reasonably priced, and significantly better for you than most of what’s available on a rushed lunch break.
But if you’re working towards a fat loss goal, not everything on the menu is created equal. Some options are genuinely excellent. Others are loaded with sugar in ways that aren’t immediately obvious from the menu board.
This guide covers exactly what to order at it when fat loss is the goal — and what to avoid.
Managing nutrition on the go is one of the biggest challenges for fat loss. Read our full guide: How to Eat for Fat Loss When You Dine Out Every Week
Is Joe & The Juice Good for Fat Loss?
The honest answer is — it depends entirely on what you order.
They has a reputation as a healthy option. And for some menu items, that reputation is deserved. Their protein-based sandwiches, egg dishes, and freshly pressed vegetable juices are genuinely solid choices for someone on a fat loss plan.
But the juice and smoothie menu — which is what most people think of when they think of it — can be surprisingly high in sugar and calories. A smoothie that sounds healthy can contain 40–60g of sugar and 400+ calories. For context, a Mars bar contains around 33g of sugar.
The difference between a good it order and a poor one is not small. It can be the difference between a 300-calorie high-protein lunch and a 600-calorie high-sugar one.
The Best Options at Joe & The Juice for Fat Loss
What Should You Order at Joe & The Juice on a Fat Loss Plan?
The Tunacado One of the best options on the entire menu. Tuna, avocado, and egg on sourdough bread. High protein, good fats, moderate calories. If you’re eating here regularly as part of a fat loss plan — this is the order.
The Paleo Bacon, avocado, and egg. No bread — which reduces the carbohydrate content significantly. Excellent protein and fat ratio for a fat loss lunch. One of the cleanest options on the menu.
The Egg White Egg white on sourdough with spinach and tomato. Lower in fat than the Tunacado or Paleo — good for clients managing total calorie intake more aggressively. Decent protein, low calories overall.
Pressed Vegetable Juices The pressed vegetable juices — particularly the green options with spinach, cucumber, celery, and apple — are low in sugar and genuinely nutritious. The Pure Green is one of the better choices. A small amount of fruit keeps the taste manageable without loading the juice with sugar.
Black Coffee or Americano It’s coffee is good. Black coffee or an Americano has essentially zero calories and is the best drink choice for anyone managing their calorie intake.
What to Avoid at Joe & The Juice on a Fat Loss Plan
Which Joe & The Juice Options Are High in Sugar?
The Fruit Smoothies This is where the hidden calorie problem is most significant. Smoothies like the Funky Monk, the Pink Power, and the Straw-Melon are fruit-heavy and consequently high in sugar and calories. A large fruit smoothie at it can contain 400–500 calories and 50+ grams of sugar — more than many desserts.
This does not mean smoothies are bad. It means they are not a free option from a calorie perspective. If you’re having a smoothie, account for the calories in your daily total.
The Skinny Shakes Despite the name, the Skinny range is not as low in calories as the branding implies. Check the specific option before ordering — some are reasonably managed, others are not.
Adding Extras It offers add-ins like protein powder, collagen, and various boosters. Some of these are useful. Some add significant calories without meaningful nutritional benefit. Protein powder is the most useful addition — it increases the protein content of a smoothie meaningfully without a dramatic calorie increase.
How Joe & The Juice Fits Into a Fat Loss Nutrition Plan
For busy London professionals working near Fitzrovia,It serves a specific purpose — a fast, convenient option when there isn’t time for a sit-down lunch.
Used correctly, it fits well into a fat loss nutrition plan. The Tunacado or Paleo with a black coffee and a pressed green juice is a solid 400–500 calorie lunch with good protein content. That’s a meal that supports fat loss rather than working against it.
The mistake most people make is treating the juice or smoothie as a health drink that doesn’t count towards their daily calorie intake. It does. A fruit smoothie is food — it just happens to be liquid food with a significant sugar load that the body processes quickly and that doesn’t keep you full for long.
Is Fresh Juice Good for Fat Loss?
Pressed vegetable juice — particularly green juice with minimal fruit — is a low-calorie, nutrient-dense option that fits well into a fat loss plan.
Fruit juice — including freshly pressed fruit juice — is high in natural sugar and calories. The fibre that would normally slow sugar absorption is removed during the juicing process, meaning the sugars hit the bloodstream quickly. From a fat loss perspective, eating a piece of fruit is significantly better than drinking the juice of the same fruit.
At Tempo Performance PT in Fitzrovia, the nutritional guidance we provide to clients covers exactly these kinds of practical decisions — not a rigid meal plan, but a framework for making consistently better choices in the real world of London professional life.
Joe & The Juice vs Other Healthy Lunch Options Near Fitzrovia
It is one of several solid options near the Tempo Performance PT studio on Hallam Street. Here is how it compares to the other main options in the area for someone on a fat loss plan.
Joe & The Juice vs Pret a Manger Both are fast and convenient. Pret generally offers more variety in terms of protein options — the protein pots, salads, and soups give more flexibility for different nutritional targets. It wins on quality of pressed juice and the specific sandwich options like the Tunacado.
Joe & The Juice vs Detox Kitchen Detox Kitchen is the stronger fat loss option overall — the menu is built around whole foods and the nutritional quality is consistently higher. It e is more accessible and more convenient for a quick grab-and-go lunch.
Joe & The Juice vs Salad Project Salad Project offers more control over macronutrients — you build the salad yourself and can dial in the protein and calorie content precisely. For clients who want maximum control over their lunch nutrition, Salad Project is the better option. It is faster and more convenient.
The Best Joe & The Juice Order for Different Goals
| Goal | Best Order |
|---|---|
| Fat loss — higher protein | Tunacado + black coffee + Pure Green juice |
| Fat loss — lower calorie | Egg White + Americano |
| Fat loss — no bread | Paleo + black coffee |
| Pre-training energy | Tunacado + pressed green juice |
| Post-training recovery | Any sandwich + protein powder smoothie |
Nutrition at Tempo Performance PT — The Bigger Picture
What you eat between training sessions matters more than most people realise. The hour you spend training at the studio is important — but the other 23 hours, including every lunch break and grab-and-go meal, determines the majority of your fat loss results.
At Tempo Performance PT in Fitzrovia, nutrition coaching is integrated into every personal training programme. Julian Ernst works with clients on practical, real-world guidance — not a rigid meal plan that falls apart the moment real London life intervenes.
Understanding how to navigate it, Pret, Detox Kitchen, and the rest of the options near the studio is exactly the kind of practical knowledge that makes the difference between a fat loss plan that works in theory and one that actually works in practice.
Want to understand what a full fat loss plan looks like? Read: 12 Weeks to Summer: A Personal Trainer’s Fat Loss Plan
FAQ — Joe & The Juice and Fat Loss
Q: Is Joe & The Juice healthy?
A: Some options are genuinely excellent for fat loss — the Tunacado, Paleo, and Egg White sandwiches are high in protein and manageable in calories. The fruit smoothies are high in sugar and should be treated as a calorie-significant food rather than a free health drink.
Q: What is the best thing to order at Joe & The Juice for weight loss?
A: The Tunacado — tuna, avocado, and egg on sourdough — is the best overall option. High protein, good fats, moderate calories, and genuinely filling. Pair it with a black coffee or pressed green juice and you have a solid fat loss lunch.
Q: Are Joe & The Juice smoothies good for fat loss?
A: Vegetable-based smoothies with minimal fruit are a reasonable option. Fruit-heavy smoothies are high in sugar and calories — they are not a free health food. Account for the calories and sugar content of any smoothie before assuming it supports your fat loss goals.
Q: Is fresh juice fattening?
A: Fresh fruit juice contains significant natural sugar and calories — and the fibre that would slow sugar absorption has been removed in the juicing process. Pressed vegetable juice with minimal fruit is a better option for fat loss. Whole fruit is better than fruit juice from a fat loss perspective.
Q: How do I manage fat loss nutrition when eating out near Fitzrovia?
A: The protein anchor approach — building every meal around the highest-protein option available — works at it, Pret, Detox Kitchen, and every other lunch option near Fitzrovia.
Q: How do I get nutritional guidance as part of personal training in Fitzrovia?
A: Nutrition coaching is integrated into every personal training programme at Tempo Performance PT. Book a free consultation at the studio on Hallam Street to find out more.

